View all results
0
View all results
0
View all results
0
View all results
0
Your Cart
Loading

Human-Centered Leadership for an AI World

Learn to lead with purpose, navigate complexity, and shape an AI-powered future responsibly.

AI is no longer just a tool. It’s a responsibility.

The AI Enthusiast (TAIE) has evolved.

We’re no longer just exploring the possibilities of artificial intelligence.

We’re committed to building a platform for ethical, human-centered, and responsible AI learning—for leaders, educators, professionals, and curious minds who care about how AI shapes our world.

What We Believe

AI should help us become more human. Not less.

We believe the future of AI is not just technical—it’s ethical.

That responsible AI leadership starts with awareness, not automation.

And that the right questions are often more powerful than the perfect answers.

What You’ll Find Here

Human-Centered AI Education

  • Reflections on AI ethics, bias, decision-making, and leadership.
  • Recommended readings for leaders.
  • Taught in 5–10 minute lessons with real-world prompts and reflection guides.


Ethical Thought Leadership

  • Articles that challenge AI hype and explore nuance.
  • Frameworks for AI strategy rooted in purpose, inclusion, and sustainability.
  • Reflections from voices at the edge—activists, researchers, artists, engineers.

Tools for Responsible Innovation

  • Bias-check worksheets and AI use case maps.
  • Self-assessment tools for ethical alignment.
  • Conversation kits for teams navigating AI implementation.


Access our tools

Who It’s For

  • Leaders navigating AI transformation with integrity.
  • Educators rethinking what we teach in the age of automation.
  • Designers and Developers who want to build tech that includes, not excludes.
  • Anyone who wants to understand AI beyond the hype—and use it with intention.


Coming Soon

  • Responsible AI 101: For Curious Leaders (Not Coders)
  • AI Audit Toolkit: 7 Questions to Ask Before You Build
  • Articles: “The Problem with Anthropomorphizing AI” and “When to Say No to AI”
  • Live Sessions: Voices from the Edge – Conversations on Human-Centered Tech

Our Latest Blog Posts

Jair Ribeiro
Leading with Reflection and Building Responsible AI from the Inside Out
How Self‑Aware Executives Turn Ethical Insight into Competitive Advantage When the chair of the board sends a late-night message—“What’s our AI plan for next quarter?”—the instinct is to react quickly. Some managers might feel compelled to launch a ...
Read More
Jair Ribeiro
The AI Enthusiast, Reimagined
There’s been a quiet shift happening behind the scenes. Not one sparked by a new product or a bold rebrand, but by a much deeper, more personal question: What kind of AI conversation do I want to lead with The AI Enthusiast? I’ve been building The A...
Read More
Jair Ribeiro
What Free Will Teaches Us About AI, Ethics, and Leadership
Some years ago, I read an article by George Dvorsky, a Canadian expert in futurism, spaceflight, bioethics, and the search for extraterrestrial intelligence, that has stayed with me ever since. In his article, "8 Great Philosophical Questions That W...
Read More
Jair Ribeiro
More companies are hiring AI leaders, but do we all agree on what that means?
In 2025, I have noticed a notable increase in job postings focused on hiring AI leaders, including roles such as Head of AI, on LinkedIn. In fact, in many interactions in the "real world" and on LinkedIn, I’ve been in touch with many recruiters and ...
Read More
Jair Ribeiro
Before You 'Ghiblify' Your Photo, You Should Think about AI and your Carbon Footprints
As an AI enthusiast, I am always amazed by its new features and capabilities, as well as the latest social media trend that turned regular photos into beautiful, Studio Ghibli-style art using ChatGPT's new image feature. I guess you have already tri...
Read More
Jair Ribeiro
The Human Advantage in an AI-Driven World: A Perspective on Leadership, Talent, and Organizational Growth.
Over the past decade, I’ve observed how artificial intelligence (AI) has rapidly reshaped many aspects of the business landscape and leadership paradigms, but amidst the excitement about AI-driven automation and innovation, I've noticed a troubling t...
Read More
Jair Ribeiro
The AI Power Struggle: Where Does Sweden Fit in the Global Race?
Artificial Intelligence is today one of the most potent geopolitical forces shaping the 21st century. The global AI race is intensifying, and we are witnessing the emergence of three dominant blocs, each with its own philosophy, regulatory framework,...
Read More
Jair Ribeiro
From Failure to Success: How Leaders Can Overcome AI Adoption Challenges
The Reality of AI Failure RatesArtificial Intelligence (AI) has the potential to revolutionize industries, drive efficiency, and unlock unprecedented insights. Yet, despite its promise, many organizations struggle to implement AI successfully.The sta...
Read More
Jair Ribeiro
The Questions Leaders Are Asking About Generative AI—And Where to Find Answers
A tool to help you Navigating the AI RevolutionEvery leader exploring the AI revolution grapples with a flood of pressing questions. What impact will Generative AI have on our business model? How can we mitigate risks while maximizing its potential? ...
Read More
Jair Ribeiro
What Are AI Leadership Personas and Why Should You Care?
Discover Your AI Leadership Persona: A guide to knowing yourself as a leader in the Age of AIArtificial intelligence is revolutionizing how we lead, make decisions, and shape the future of work. The way leaders interact with AI isn’t just about ...
Read More
Jair Ribeiro
Leading in the AI Era: The Power of Community for Today’s Leaders
About Leadership in a Time of DisruptionJust one week. That’s all it took for the global AI race to be shaken to its core. DeepSeek, a Chinese AI powerhouse, burst onto the scene, sending shockwaves through the industry. Giants like NVIDIA and OpenAI...
Read More
DeepSeek, OpenAI, and the Future of AI Ownership
The artificial intelligence landscape has been reshaped once again, and this time, the conversation is shifting from technological breakthroughs to legal and strategic implications.The emergence of DeepSeek has sent ripples across the industry, raisi...
Read More
Jair Ribeiro
DeepSeek - The Day After
Yesterday was the end of the world as we know it. Reading the news today, it looks like the DeepSeek drama has calmed down—for now.Markets have bounced back, with Nvidia leading the charge in what can only be described as a whiplash-inducing 24 hours...
Read More
Malgorzata Ribeiro
Unlock Your AI Leadership Potential with Axis AI Coach
Hello!!!Today, we are launching Free Access to our AI Agent, designed to help you on your AI leadership journey. Axis AI Coach can help you on your AI leadership journey, supporting you in navigating the AI world and focusing on your growth and ...
Read More
Jair Ribeiro
DeepSeek: Are We Enter a New Chapter in the Global AI Race?
From the headlines in the most important newspapers this morning, it appears that the AI world is experiencing symptoms akin to an afterparty—headaches and dizziness—after the rise of DeepSee.It’s as if we collectively overindulged in a night of codi...
Read More
Jair Ribeiro
We want to Empower Leaders to Innovate and Inspire in the Age of AI
Unlock the potential of Artificial Intelligence (AI) to drive leadership transformation, ensure ethical practices, and inspire innovation for a sustainable future. Discover how to integrate this technology into your leadership strategy seamlessly and...
Read More
Insights from the WEF's Future of Jobs Report 2025
Jair Pinto Ribeiro
How AI is Changing Leadership and the Workforce
The World Economic Forum’s Future of Jobs Report 2025 shows how Artificial Intelligence (AI) is changing industries, reshaping leadership, and transforming the workforce. Based on insights from over 1,000 employers across 22 industries, the report hi...
Read More
Malgorzata Ribeiro
Introducing Our Mobile App: AI Insights at Your Fingertips
We’re thrilled to announce the launch of our mobile app, a game-changer for leaders and learners seeking to stay ahead in the fast-evolving world of AI leadership. This isn’t just an app; it’s your gateway to curated knowledge, actionable insights, a...
Read More
Jair Ribeiro
Adapting Leadership in the AI Era: Key Takeaways from the LinkedIn Work Change Report 2025
The 2025 LinkedIn Work Change Report, "AI is Coming to Work," provides a glimpse into artificial intelligence's transformative role in reshaping workplaces worldwide.Drawing on insights from over one billion professionals and 69 million com...
Read More
Malgorzata Ribeiro
When Customer Excellence Meets AI Leadership: A Collaborative Journey
As customer excellence and AI leadership converge, the possibilities for transformation are immense. This article emerges from a deeply personal and professional collaboration.I am Malgorzata, the Customer Excellence Partner at The AI Enthusiast, wit...
Read More
10 Best Countries to Study Artificial Intelligence in 2025
Artificial intelligence (AI) has become more than a buzzword; it is now a revolutionary force fundamentally transforming industries, economies, and daily lives. Beyond its automation and data analysis capabilities, AI is now being utilized in creativ...
Read More
Why AI is Revolutionizing Leadership Development
Jair Ribeiro
This is Why AI is Revolutionizing Leadership Development
AI-Driven Leadership: Personalization, Emotional Intelligence, and the Human ConnectionArtificial intelligence (AI) is changing the way leaders grow, make decisions, and engage with their teams. By incorporating innovative tools, AI opens up new poss...
Read More
This is a simple infographic highlighting 10 key AI predictions for 2025. From advancements in agentic AI to the role of sustainable AI, this free resource helps leaders understand and strategize their approach to AI.
Jair Ribeiro
10 key AI predictions for 2025
Artificial Intelligence (AI) continues to redefine the landscape of industries, creating transformative opportunities for businesses and leaders alike. As we approach 2025, understanding these cutting-edge advancements is no longer optional but a nec...
Read More
Jair Ribeiro
Why Starting with AI Basics Matters for Leaders
Artificial intelligence is reshaping how businesses operate, and for leaders, understanding its potential is no longer optional—it’s a necessity. However, diving into the world of AI can feel overwhelming, especially with the abundance of technical ...
Read More
Jair Ribeiro
Empowering Leadership With The AI Assistant Revolution
A Story on how we can harness Intelligent Support to Navigate the Future of BusinessLeadership today operates in an era of relentless innovation and complexity; leaders face mounting challenges to remain competitive, agile, and effective. They consta...
Read More
View All

Join our Community

Join a welcoming space for AI enthusiasts to connect, share, and grow. Whether experienced or a newcomer, this community provides support, resources, and insights for thriving in AI.

Join Now

Subscribe to our newsletter

Why subscribe?

Our mission is to provide leaders and professionals with cutting-edge insights into AI, emerging trends, digital transformation, and AI-driven leadership. We believe these insights are crucial for staying ahead in a rapidly evolving landscape.


Our team of experts curates the most relevant content concisely, respecting your time as a valuable resource. “The AI Enthusiast” is a trusted platform for innovators in top organizations, helping them understand AI’s impact on business and leadership.

Subscribe for exclusive content and a 10% discount on your first order. Don’t miss your chance to lead the future!



  • Maestro
  • Mastercard
  • Visa
  • Discover

By using this website, you agree to our use of cookies. We use cookies to provide necessary site functionality and provide you with a great experience.